In recent years, we have witnessed a continuous increase in the cost of olive oil, which has even doubled since last September. The main reasons for this development are a prolonged drought in Southern Europe and various climate disasters, including floods that have damaged or destroyed cultivation areas. Additionally, rising prices for raw materials, production, and packaging further inflate costs. Current forecasts also indicate that due to another low harvest, the global demand may not be met.

Despite these drastic price increases from which no one benefits, we at allesOlive are still able to deliver high-quality olive oil to our customers. We are overcoming current challenges through sustainable agriculture and close partnerships with our producers in Greece and Italy. To meet demand, we are expanding our range with additional small producers, but remain true to our philosophy of working exclusively with businesses that handcraft olive oil.

Spain, as the world's leading producer of olive oil, exerts significant influence on the global market. The combination of current low harvest yields, pessimistic outlooks for the next season, and a weak harvest in Italy last year lead to immense price pressure, further intensified by continuous high demand. This pressure is expected to persist, as the forecasts for the 2023/2024 harvest are similarly concerning. Nevertheless, we also see opportunities in these difficulties: Rising prices can lead to fairer compensation for farmers and promote sustainable cultivation and innovative solutions to increase productivity.

Finally, we must not forget where our food comes from and how it is produced. Awareness of the origin of food can increase appreciation for farmers and producers, contribute to fair working conditions, and improve the quality of consumed foods. It also has positive effects on the environment by reducing transport routes and associated CO2 emissions. Despite the real challenges, increasing prices, and growing environmental impacts, we remain optimistic and committed to promoting quality, sustainability, and innovation, as well as supporting traditional agriculture. Our dedication and the loyalty of our customers give us the confidence to continue our work.